KICK-START YOUR CAREER WITH MTV.

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Author: Oh, Helena

TV GUIDANCE

It's getting easier for college kids to get career advice from reality TV. The Opening first appeared last fall on mtvU Über, an MTV Networks channel beamed to campuses. Each five-minute episode follows a day in the lives of recent grads at their first jobs. Now, thanks to a deal with MonsterTRAK, a student-recruitment unit of Monster.com, viewers can go to mtvu.com and apply for jobs in featured industries. Clips from the show can be seen online, or via cell phone by subscribers of Verizon Wireless V Cast and Amp'd Mobile. "We really wanted mtvU to be the ultimate jobs hub," says Stephen Friedman, general manager of mtvU.

Many of the featured entry-level stars haven't been typical cubicle dwellers. They have included a consumer marketing assistant at EA Games who tested video games with pro athletes and a medical technologist who examined a four-foot-long tapeworm at a lab.

The McGraw-Hill Companies, Copyright 2006

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By Helena Oh

Edited by Dan Beucke