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Whose Money Advice Do Teens Trust?

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SURVEY: KIDS AND MONEY

Whose Money Advice Do Teens Trust?


MOM'S

85% Hispanic
77% White
76% Asian
74% African-American

DAD'S

73% White
67% Asian
60% Hispanic
47% African-American

GRANDMA'S

36% African-American
22% White
20% Hispanic
19% Asian

THE WEB

17% Asian
8% Hispanic
5% African-American
4% White

> Where do kids turn for financial advice? Depends. A recent study by Find/SVP found that the degree to which teens trust different sources varies by race. But whether it's Mom or Dad may be moot. A different survey shows men and women to be financially inept in roughly equal numbers. And the Web? Please.

SOURCES: Find/SVP, Merrill Lynch.



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